![A bedroom with neon lights shaped like a moon and star on the wall.](https://cdn.vox-cdn.com/thumbor/B7CS5qgZEtwYhd3Q3nBYqpqcbug=/0x0:5760x3840/1310x873/cdn.vox-cdn.com/uploads/chorus_image/image/71818413/Neon_Rope_Lights.0.jpg)
GE Lighting announced a big expansion of its smart lighting brand Cync’s Dynamic Effects line this week. The new, entertainment-themed products position Cync even more squarely as a cheaper Philips Hue and Nanoleaf competitor.
New hexagon wall panels, neon-style rope lights that can be shaped how you like, and A19 and BR30 bulbs join the full-color gradient indoor and outdoor light strips Cync launched late last year, which are around $40 cheaper than comparable Hue versions.
All Dynamic Effects products can display 16 million colors, tunable white light, and pre-set and custom lighting effects similar to Hue and Nanoleaf products. The LEDs are addressable, so can display multiple colors simultaneously — even the A19 and BR30 bulbs,…